Matillion ETL for Amazon Redshift Case Study:

Indicia creates a marketing analytics environment with Amazon Redshift and Matillion ETL for Amazon Redshift for their client to derive value from multi-billion row, multi-terabyte data assets.

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Background

Indicia has linked together a client's individual projects to establish a single marketing analytics environment, increasing the granularity and accessibility of data on Amazon Redshift and Matillion ETL for Redshift.

 

The Challenge

Indicia’s client had a great deal of extensively rich first party and behavioural data they weren’t making the most of. A single marketing analytics platform was required to synchronize solutions, handle billions of rows of data, and integrate with other technologies, including Alteryx, Tableau, and Adobe Campaign.

 

The Solution

Amazon Redshift


  • Smooth integration with eco-system technologies
  • Cost efficient
  • Performance
  • Granularity and control

Matillion ETL


  • 14-day free trial for proof of concept
  • Powerful
  • Easy to use
  • Rapid development